Established in the early sixties by Louis Henri Bousquet in Nîmes, this fragrance brand took its name, "Cacharel," from a native French bird. The brand quickly rose to prominence in the worlds of fashion and fragrances. Initially known for the innovative gauffered bousquet blouse that transformed women's shirts into stylish garments, Cacharel made its mark with the release of the iconic perfume "Anaïs Anaïs." This success paved the way for a range of fragrances, including "Amour pour Homme," "Amor Amor," "Loulou," and "Eden." Today, Cacharel is part of the esteemed luxury division of L'Oréal, continuing to create captivating scents that captivate the senses.