Floraïku

The innovative perfume brand "Floraïku" has carved a distinctive path in the fragrance world, earning a dedicated following of admirers who value its originality and distinctiveness. Renowned for their love of literature and culture, Clara Molloy and her husband John were inspired by Japanese haikus and the country's reverence for nature during a trip to Japan. Captivated by these experiences, they embarked on a journey to create a fragrance brand that embodied these principles, giving rise to "Floraïku" in 2017. The brand's name pays homage to the three-verse Japanese poetry form of "haikus". With a focus on exclusivity, sensuality, and Asian poetry, "Floraïku" collaborates with perfumers Alienor Massenet, Sarah Burri, and Sophie Labbé to craft fragrances akin to poetic verses: concise and composed of premium ingredients. Anchored in Asian heritage, the scents feature elements like jasmine, rose, musk, black pepper, and cardamom, enhancing the brand's uniqueness. Apart from its online presence, "Floraïku" fragrances can be found in select high-end beauty stores like CareOfCarl.de and Gents.de, further solidifying its reputation for luxury and artistry.