Régime des Fleurs
The innovative French brand Régime des Fleurs showcases a unique approach to creating fragrances, moving beyond traditional floral and fruity inspirations. Founded by filmmaker and artist Alia Raza, who draws creative energy from nature, history, and visual arts, the brand redefines luxury scents and candles. Régime des Fleurs stands out for its unconventional choice of raw materials, incorporating scents like willow tree, grass blossom, fig, and autumn leaf. Alia Raza's passion for flowers, particularly those from her homeland, fuels her quest for unexpected elements and bold combinations in each perfume creation. Embodying an artistic vision, Régime des Fleurs excels not only in scent profiles but also in bottle design, labels, and packaging. The unique bottles crafted as miniature artworks elegantly blend traditional aesthetics with modern twists, while the bisque porcelain containers nod to Greek mythology and ancient influences. Since its inception in 2014, Régime des Fleurs has garnered recognition in the art and fashion spheres, with Alia Raza and Ezra Woods successfully showcasing their creations worldwide from New York, Los Angeles, and Paris. Explore the brand's range of perfumes, scented candles, sample sets, and gift boxes to experience an immersive olfactory journey.
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